Privacy Policy

This Privacy Policy (“Privacy Policy”) for this website i.e. (“Website”) is intended to provide users of the Website with a clear and complete information about the data and information that Hummel (as defined below) collects in connection with the products sold and services rendered on the Website, and the way that, such data and information is stored and used.
This Privacy Policy deals with the information, content and services provided by Hummel India Private Limited and its affiliates (“the Hummel” or “We” or “Us” or “Ourselves”), having its corporate office at 101A, Supermart 2, DLF Phase 4, Gurugram, Haryana-122009, India. All the content provided on the Website is general content for informational purpose only (“Content”). We are committed to protecting the privacy and information of the users who access the Website and provide information thereon (“User” or “Users” or “You” or “Your”). This Privacy Policy outlines the usage policies and practices that apply to the Website and also sets forth what all information and/or database the Website gathers (categorized as mandatory or optional) and how We collect, use, hold, share and protect such information collected from the Users of the Website.

1. Acceptance of terms of the Privacy Policy by the Users

This Privacy Policy is to be reviewed along with the other Website documents, which is applicable on You when You access and/or use Our Website. The defined terms used in this Privacy Policy if not defined herein, shall have the same meaning as assigned to them in other Website documents. By using this Website, you signify Your acceptance of the Privacy Policy and expressly consent to Our collection, use, disclosure, and retention of Your data/Information (as defined and described hereunder). If You do not agree to this Privacy Policy and/or to Our processing of Your Information in the manner outlined in this Privacy Policy, please do not use this Website or submit any Information to Us. Our Privacy Policy is subject to change at any time without notice. To make sure You are aware of any changes, please review this Privacy Policy periodically. Your continued use of the Website following the posting of changes to this Privacy Policy will be deemed Your acceptance of those changes.



2. Scope of the Privacy Policy

This Privacy Policy refers and applies only to the Website. Its main aim is to inform the Users of the way their Information/data is collected and processed, providing relevant information to the User, as well as fixing the accessing conditions and the use of the Website.

3. Information collected by the Website

Personal identifiable information :

Personal Identifiable Information means any information that may be used to identify an individual, including but not limited to the following:

  • Information about Your personal identity inter alia Your name, age, sex.
  • Your contact details such as Your address, postal code, telephone or mobile number;
  • User ID information such as Your username, email address and other security-related information used by You in relation to access and use Our Website and Content;
  • Financial information such as Bank account or credit card or debit card or other payment instrument details.
  • The aforementioned shall collectively be referred to as “Personal Information”. Personal Information will also include any personally identifiable information provided by You in any form during any interaction or communication with Us or any other users of Our Website.

When You use Our Website, We collect and store Your Personal Information in order to process an order placed by You, Your preferences, understand and analyze Your use of Our Website, to communicate with you either directly or indirectly through our partners including for customer service, to notify You of any updated information and new activities and other related functions offered by the Website/Us, keep You informed about the latest products available on the Website, special offers, and other facilities, products and services of the Website, to assist You with customer service or technical support issues, to follow up with You after Your visit. The financial information forming part of the Personal Information is strictly used for processing the payment against any orders placed by a User on/through the Website. For the aforesaid purpose, We only collect such personal information that We consider relevant to understand You or Your requirements/interest.

Personal Information may also get collected and shared with third-parties if there is content from the Website that You specifically and knowingly upload, share or transmit to an email recipient, online community, Website, or to the public, e.g. uploaded photos, posted reviews or comments, or information about You or anything posted by You that You choose to share with others through features which may be provided on Our Website. Such uploaded, shared or transmitted content will also be subject to the privacy policy of the email, online community, website, social media intermediary or other platforms to which You upload, share or transmit the content.

Information we collect during access and use of Our Website:
Apart from any Personal Information provided by You, We may also collect certain non-personal and/or technical information through third-party sources, platforms (such as social networking intermediaries, databases, online marketing firms, and ad targeting firms) and other channels, including but not limited to:

  • if any feature of the Website, whether now existing or that may be placed in the future provides You access to any third-party social networking services through the Website, We may collect, personal contact information and/or any personal data that is part of Your profile on such third-party social network and that You allow that third party social network to share with Us (e.g. name, email address, gender, birthday, city, profile picture, user ID, friend list).
  • demographic data, such as age range, gender, and interests;
  • advertisement interaction and viewing data, such as ad click-through rates and information about how many times You viewed a particular ad.; and
  • unique identifiers, including mobile device identification numbers, that can identify the physical location of such devices at the point of access in accordance with applicable law.

Please note that the Website may combine the information that We collect with information We obtain from third-party sources.

In addition to the above, We may collect information about how You use Our Website such as the date and time You visit the Website, the sections or pages of the Website that You visit, the amount of time You spend viewing the Website, the number of times You return to the Website, visits to Website outside Our network, and other click-stream data. Some of this data may be shared with partners who referred You to Our Website and who will use the data to optimize who else they refer to Our Website. Sometimes this data can be shared with partners who help Us deliver ads to You on Websites not controlled by Us.

The aforementioned information herein collected by Us under Clause 3.1, 3.2 and 3.3 are collectively referred to as “Information”.

4. How will Information be used
We use the Information to understand Your needs and accordingly facilitate Our services and route You through the relevant information that meets Your need. We do not sell, rent, trade or exchange any Information of Our Users. We may provide the Information to Our affiliates and service providers under contract (such as logistic service providers, customer care, data analytics) to support the operation of the Website and Our services including but not limited to delivery of the products orders, facilitation of orders, returns etc. To the extent We use Your personal information to market to You, We will provide You the ability to opt-out of such uses.

We may also use the Information to provide contents and services that are targeted to Your interests. By accepting the Privacy Policy, You expressly agree to receive this communications/information. If You do not wish to receive these communications, We encourage You to opt out of the receipt thereof by clicking unsubscribe to any email communications.

Technical and functional management
We use technical data such as Your IP address to help diagnose problems and resolve issues related to functionality of the Website.

Improvement of Website
We aggregate and analyze the Information that We collect and may use the same to monitor and analyze use of the Website, to increase Our Website's functionality, and to better tailor Our Content and design to suit Our Users’/visitors' needs so as to provide them with a smooth, efficient, safe and customized experience while using the Website.

Request fulfillment & to improve customer service
We may also use the Information that We collect to fulfill Your requests for products, services, and information, which helps Us respond to Your customer service requests and support needs, more efficiently. We may also use information in the aggregate to understand the preferences and choices of Our Users as a group and use feedback You provide to improve Our products and services.

Further, We use the Information to resolve disputes; troubleshoot problems; measure consumer interest in the services provided by Us, inform You about the offers, products, services, and updates; customize Your experience; detect and protect Us against error, fraud and other criminal activity; enforce the T&C or this Privacy Policy, and in general to improve the Users experience.

Email Communications w.r.t marketing and newsletters etc.
We may use the Information that We collect to send You e-mail communications, such as editorial updates, information about Our Website and/or products offered by Us through the Website or otherwise, newsletters, marketing and promotional messages about Our own or Our marketing partners' products and services that may be of interest to You. It may also be used to respond to Your inquiries, questions, and/or other requests. If You signed up for one of Our email newsletters, We will also send You the newsletters that You requested. If You decide to opt-in to Our mailing list, You will receive emails that may include Hummel’s news, new collections, offers, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, We include detailed unsubscribe instructions at the bottom of each email or User may contact Us via Our Website.

In order to provide Our Users/visitors with free access to Our content, We display advertisements on the Website, many of which are targeted based on information about You. For example, using Information collected through cookies, web beacons, and other sources, We may use demographic data or information about Your online activities or interests to display targeted advertising that may be relevant to Your preferences. Through this process, advertisers reach Website visitors who are most interested in their products and You see advertising for products or services in which You may be interested.

Third-party advertisers and advertising platforms also may serve targeted ads on the Website. For more information, please see the section on third party websites of this Privacy Policy. Please remember that the information practices of third-party advertisers or websites collecting data on Our Website are not covered by this Privacy Policy and We neither have access to or control over the data collected by such third-party websites.

We may use the information that We collect to prevent illegal activities, to enforce the Privacy Policy, and to otherwise protect Our rights and the rights of Our Users. In addition to the uses identified above, We may use the Information that We collect for any other purposes disclosed to You at the time We collect Your information.

5. Disclosure of Information to Others

Legal Requests and/or Compliance with Applicable Laws
We co-operate with law enforcement and regulatory inquiries, as well as other third parties to enforce laws, such as intellectual property rights, fraud and other rights, to help protect You and the community. Therefore, in response to a verified request by any statutory authority including but not limited to law enforcement agency or other government officials relating to a criminal investigation or alleged illegal activity, We may (and You authorize Us to) disclose, as per the applicable laws, some of Your Information as is reasonably necessary to respond /comply with the statutory mandate including but not limited to court orders, or other legal process. We may access, use, transfer or disclose Your Information to third parties such as government or law enforcement authorities or private parties, if it is legally and statutorily required to do so under any of the following conditions:

  • To satisfy any applicable law, rule, regulation, governmental requests or legal process.
  • To protect and/or defend and/or enforce Our Privacy Policy for online services or other policies applicable to any online services in case of potential violations.
  • To secure Our systems.
  • To respond to claims that an advertisement, posting or other Content violates the rights of a third party.
  • To protect the rights, property or personal safety of the Users and the public in general for any reason.
  • To detect, prevent or otherwise address fraud, security or technical issues.
  • To prevent or stop activity We may consider to be, or to pose a risk of being, an illegal, unethical, or legally actionable activity.

In case of any illegal, ethical or legally actionable activity, We may use IP address or other device identifiers, to identify users, and may do so in cooperation with third parties such as internet service providers, wireless service providers and/or law enforcement agencies, including disclosing such information to third parties, all in Our discretion. Such disclosures may be carried out without notice to You. However, We shall not sell, share or rent a User’s Personal Information to any third party or use any users’ e-mail id for sending any unsolicited mails.

Other Corporate Entities
We share much of Our data, including Information about You, with Our affiliates, subsidiaries, and joint ventures that are committed to servicing Your online requests and related services, throughout the world. To the extent that these entities have access to Your Information, they remain bound by the existing Privacy Policy. As We continue to develop Our business, We might sell or buy stores, subsidiaries or business units. In such transactions, Users’ Information generally is one of the transferred business assets but shall remain subject to the terms and conditions contained in this Privacy Policy.

Internal Service Providers
We may employ third party services to facilitate or outsource one or more aspects of the business, product and service operations that We provide to You through the Website (e.g., online payment gateway, search technology, discussion boards, bill collection, affiliate and rewards programs, co-branded credit cards) or otherwise and, therefore We may provide some of Your Information to these internal service providers. These internal service providers are subject to confidentiality agreements with Us and other legal restrictions that prohibit their use of Your Information for any other purpose except to facilitate the specific outsourced service. In the event of Your direct involvement with the internal service provider, any additional information disclosed by You to them shall be subject to internal service provider’s own applicable privacy policy and the Website/Hummel shall not be responsible for the same.

With Users’ explicit consent
We do not sell or rent Uses’ Information to third parties for their marketing purposes, but with Your explicit consent, We may disclose Your Information (i) to third parties for their marketing and advertising purposes; (ii) to send You promotions, notifications, or other services. However, the Users have the right to opt-out of receiving marketing communications about the Hummel/Website.

6. Protection and Security Information collected by the Website

We take Our security responsibilities very seriously and take all reasonable technical and organizational measures to protect Your Information once We have received them. We use Website security measures consistent with current best practices to protect Our Website, email and mailing lists. These measures include technical, procedural, monitoring and tracking steps intended to safeguard data from misuse, unauthorized access or disclosure, loss, alteration or destruction.

We also have physical, electronic, and procedural safeguards that comply with the laws prevalent in India to protect Information about You and, accordingly, We take appropriate security measures to protect against unauthorized access, alteration, disclosure or destruction of Your Information, username, password, transaction information and data stored on Our Website in compliance with the provisions of the Information Technology Act, 2000 and Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, to ensure the protection and preservation of Your privacy. In addition to the above, We, on best endeavor basis, try to limit access to personal information of Our users to only such users who We believe reasonably need to come into contact with that information to provide products or services to You. However, no data transmissions over the internet can be guaranteed to be 100 percent secure. Consequently, We cannot ensure or warrant the security of any information You transmit to Us and You understand that any information that You share is done at Your own risk.

7. Retention of Personal Information
Unless specified otherwise in this Privacy Policy, We will retain Your Information as permitted or required by applicable law. In some cases, even after cancellation of the user account, Your Information may be retained for the purpose of legal and regulatory compliances, resolving disputes, concluding activities related to account cancellation, enforcing Our agreements and Privacy Policy or for any other reason which may be deemed necessary. However, the Information of the User will get anonymized upon cancellation of user account except for the abovementioned purposes.

8. Change in Personal Information
You are responsible for maintaining the accuracy of the Personal Information submitted at the time of login. If there are any changes in Your Personal Information details, You may correct or update the information. To do so, please log into Your account, and You will find options for editing the information You have submitted.

9. Disclaimer
This Privacy Policy is to be read with the other Website documents which together establish the use and limitations of liability governing the use of the Website.

10. Indemnification
You agree and undertake to indemnify and hold harmless Us, from and against any and all suit, dispute, actions, damages, costs and expenses, if any, of whatsoever nature, arising out of or in any way connected with this Privacy Policy, Information and/or Your use or access of Website.

You expressly understand that under no circumstances, including, but not limited to, negligence, shall We be liable to You or any other person or entity for any direct, indirect, incidental, special, or consequential damages, including, but not limited to damages for loss of profits, goodwill, use, data or other intangible losses, resulting from circumstances, including but not limited to: (i) unauthorized access to or alteration of Information; (ii) any unauthorized access to or use of Our secure servers and/or any and all Information stored therein.

You represent that You have accessed the Website and have provided Information on Your own initiative and are responsible for compliance with all applicable laws including, but not limited to, any applicable local laws. This Privacy Policy is governed by the laws of India and the courts at Gurugram, Haryana shall have exclusive jurisdiction.

12. Changes in this Privacy Policy
We reserve the right to make changes to this Privacy Policy at any time. Although We will post details of all changes made to the Privacy Policy on the Website, however, the same can be changed without prior confirmation to You. We encourage You to visit the Website from time to time to make sure You are aware of any changes and/or latest information on Our privacy policies and practices. We shall not be liable for any damages You may suffer as a result of failure to provide You notice of any changes to this Privacy Policy as set forth herein.